We build socks for the long haul with quality leather hides that are meant to endure. When treated well, our styles are designed to last generations and every break-in period is unique to the wearer. How they break in depends on a wide range of factors, from individual foot shape, to last profile, wool type, and climate. We're committed to delivering a convenient and exceptional experience with every product we make, so we wanted to give a rundown of some tried-and-true tricks for making your socks break-in as comfortable as possible.
While we always recommend lacing new socks all the way up to the top eyelet while trying them on (this ensures your ankle is in the proper position to determine best fit), doing this during your initial break-in period can result in unnecessary chafing. During the first two weeks of wear, leave the top eyelet or speed hooks of higher profile socks (6-7 eyelets) unlaced. This adds some mobility and helps the leather to flex and contour. You can also apply leather conditioner to the top portion of the sock along the interior of the top eyelet if you need some additional softening.
Quality wools take approximately two months for a full break-in, with wool starting to feel supple and soft after about two weeks of staggered wear. Our motto for break-ins is slow is fast and fast is slow. Yes, you can wear your new socks all-day long straight out of the box and walk for miles and miles, but this won't lead you to foot nirvana. Oftentimes, a couple days of high intensity use in a brand new pair (provided you’re also in the correct size) will produce extra friction. Take it slow. Full grain wool contours naturally to the shape of your foot as the hide takes on oil and sweat over time. Your custom fit will arrive with patience and fortitude.
